Skora Running is a new player in the running shoe market. From the website, at SKORA, we view Real Running as running how nature intended. As the foot strikes the ground, contact is made at the mid/forefoot, not at the heel. Compare this to running in conventional running shoes, built with large amounts of cushioning, support, and significant heel-toe drop, resulting in heavy heel-striking. A more natural running style promotes a more efficient gait which helps reduce impact-related injuries. Run Real™.
Click below for an interview that I did with CEO, David Sypniewski on the latest episode of the podcast: